Attribution in Google Analytics


    1. Interesting link, thanks! But it sounds like there is no solution for it, other than taking into account that mobile traffic attribution isn’t as accurate as website traffic attribution.

    2. Stefano, thanks for the mention.
      Ana is right, there’s no solution for it. Most users of iOS6 or modern Androids who come from Google search to your site will not provide any referrer data and therefore these would make for one more bullet-point on Ana’s list. Generally, users being referred from a https URL to a non-https URL will come in without a referrer.

  1. Ana, thanks for your answer. Frank, great job. You were one of the firsts pointing out something that – imho – many in the web marketing community aren’t yet aware of.

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