About

I’m Ana, the founder of Mixed Analytics and writer of this blog. At Mixed Analytics, I specialize in Google Analytics consulting and Google Tag Manager (GTM) implementation for many well recognized start-ups and major brands. I also created the Google Analytics Audit Tool, a popular web application that scans for common Google Analytics implementation errors, the Archive Data Add-On for storing historical data in Google Sheets, and the API Connector Add-On for importing API data into Google Sheets.

I was one of the first dozen analysts certified by the Digital Analytics Association, and Mixed Analytics is a Google Analytics Marketing Platform Partner.

For immediate help with your site or one of the above tools, please feel free to contact me.

-Ana Kravitz


Clients

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What Clients Are Saying

10

You’ve helped with eCommerce tracking most notably, but getting a proper implementation in place across the board really. Your recommendations were thorough, direct, and maintained a consistent approach across all metrics and site sections.

Director of Business Intelligence, Chloe & Isabel

17

Ana consulted on a complex Google Analytics project and provided outstanding personal attention and service. She is an expert in web analytics/conversion optimization.

Digital Marketing Analyst

11

I am so glad we engaged Ana to conduct a detailed GA audit of our site. Throughout the process, she was incredibly responsive, thorough, and provided actionable recommendations to us that were clearly articulated.

Director of Marketing, Sense