I'm Ana, the founder of Mixed Analytics and writer of this blog. At Mixed Analytics, I specialize in Google Analytics consulting and Google Tag Manager (GTM) implementation for many well recognized start-ups and major brands. I also created the Google Analytics Audit Tool, a popular web application that scans for common Google Analytics implementation errors, the Archive Data Add-On for storing historical data in Google Sheets, and the API Connector Add-On for importing API data into Google Sheets.

I was one of the first dozen analysts certified by the Digital Analytics Association, and Mixed Analytics is a Google Analytics Marketing Platform Partner. I'm based in Taiwan and work with clients located around the globe.

For immediate help with your site or one of the above tools, please feel free to contact me.

-Ana Kravitz



What Clients Are Saying


I am so glad we engaged Ana to conduct a detailed GA audit of our site. Throughout the process, she was incredibly responsive, thorough, and provided actionable recommendations to us that were clearly articulated.

Director of Marketing, Sense


You’ve helped with eCommerce tracking most notably, but getting a proper implementation in place across the board really. Your recommendations were thorough, direct, and maintained a consistent approach across all metrics and site sections.

Director of Business Intelligence, Chloe & Isabel


Ana consulted on a complex Google Analytics project and provided outstanding personal attention and service. She is an expert in web analytics/conversion optimization.

Digital Marketing Analyst